You see a gorgeous girl/guy at a party. You go up to her/him and say, "I'm fantastic in bed." That's Direct Marketing.
You're at a party with a bunch of friends and see a gorgeous guy/girl. One of your friends goes up to him/her and pointing at you says, "She's/He's fantastic in bed." That's Advertising.
You see a gorgeous girl/man at a party. You go up to her/him and get her/his telephone number. The next day you call and say, "Hi, I'm fantastic in bed." That's Telemarketing.
You're at a party and see a gorgeous guy/girl. You get up and straighten your tie/neckline, you walk up to her/him and pour him/her a drink. You open the door for her/him, pick up her/his bag after she/he drops it, offer her/him a ride, and then say, "By the way, I'm fantastic in bed." That's Public Relations.
You're at a party and see a gorgeous girl/guy. She/he walks up to you and says, "I hear you're fantastic in bed." That's Brand Recognition.